Art Director for Google Brand Studio

Marketing campaign to support launch of the new Google Earth.

The challenge:
Promote the mobile-friendly and completely reimagined Google Earth.

Solution:
We focused on Voyager, the new storytelling feature and partnerships with BBC Earth, National Geographic, Sesame Street and more.
The new Google Earth is filled with opportunities to discover new places and experiences that will change your mind. This ability to shift perspective was at the core of our direction - to show the new Earth in a dimensional way and showcase the fascinating stories to be accessed, now with mobile phone.

My role:
Art direction of social media launch, ideation for the overall campaign. creation of the Earth Wall - collection of 180 satellite images for the launch event at The Whitney Museum of American Art in New York.

Property of Google Brand Studio and Google Earth.